Skip to content
DashBond
DashBond

SERVICES

All ServicesPerformance MarketingSocial Media ManagementContent CreationInfluencer MarketingPhotography & VideoWeb DevelopmentApp Development

COMPANY

About UsInsightsCase StudiesPricingFree AuditContactFAQ
Consumer Electronics
Ongoing
performance media account

Tineco Arabia: making influencer content do ad-account work

Tineco Arabia sells consumer electronics in a category where the purchase decision is review-driven, competing against category leaders with far larger ad budgets. Outspending them was never the plan.

UAE & MENA
10 March 2026
Performance MarketingInfluencer MarketingSocial Media ManagementContent Production
Challenge

Tineco Arabia competes in a review-driven category against brands with significantly larger ad budgets. The brief required performance that could not be solved by simply spending more.

Approach

Influencer content stopped living in a separate folder and started feeding the paid account directly as creative: tested, boosted, and killed on performance the same as any other ad asset. Most influencer marketing reports and performance marketing reports for the same brand never mention each other. That's the gap this closed.

Outcome

Client relationship confirmed: influencer, social, and performance marketing scope, ongoing. Specific ROAS figures, ad spend, and cost-per-acquisition numbers are Tineco's confidential data and require the client's written consent before publication; an earlier draft of this page published Tineco's monthly budget and CPA without that consent, which was a confidentiality breach, not just an accuracy problem, and will not happen again. Verified performance figures will be added here once Tineco signs off.

By the numbers
MENAMulti-market campaign coverage
BilingualArabic and English creative
OngoingPerformance media account
The integrated approach — paid media, influencers, marketplace optimisation, and SEO running in parallel — was the difference. Previous partners treated each channel separately. DashBond built them to reinforce each other.
Marketing Manager
Tineco Arabia
Ready to start?

Let's build a campaign around your commercial targets.

Free strategy session. No commitment. We'll tell you if we are not the right fit.