Creators who convert, not just post.
We source, vet, brief, and manage creators across the MENA region — from nano-influencers with tight community trust to macro names with regional reach. Performance is tracked from impression to purchase.
@style_dubai
248K followers · Dubai, UAE
Engagement rate
4.2%
We don't just count followers.
Every creator on a shortlist passes a four-point audit before we recommend them.
Follower Quality
Fake follower percentage checked against our benchmark. If more than 10% of the audience is suspicious, they don't make the list.
Audience Location
MENA audience percentage mapped against campaign target market. We won't recommend a creator whose audience lives on the wrong continent.
Engagement Rate
Engagement benchmarked against category average. A fashion account with 2% engagement is performing below par — we know category norms.
Brand Safety
Past partnerships reviewed for brand conflicts, controversial content, and tone alignment. We check before you ask.
The right tier for your goal.
Follower count is a proxy for reach, not performance. We match the tier to the campaign objective.
Nano
1K – 10KTight community trust.
- Highest engagement rates by tier
- Hyper-niche audience fit
- Authenticity over reach
- Best for product launches and local activation
Micro
10K – 100KHigh engagement, niche audiences.
- Strong engagement with defined demographics
- Cost-effective CPM vs. macro
- Creator-led storytelling
- Best for conversions and community building
Macro
100K+Brand awareness at scale.
- Mass reach across MENA
- Brand halo effect
- Cross-platform presence
- Best for launches and brand repositioning
Three steps. No chasing creators yourself.
Strategy & Shortlist
We define the campaign objective, target audience profile, creator tier, and budget split. You receive a vetted shortlist with audience data before we approach anyone.
Brief & Activate
Approved creators receive detailed content briefs. First-look approval is built in — you see the content before it goes live. We handle contracts and payment.
Report & Optimise
Performance data per creator, per post. If a creator underperforms in week one, we act — we don't wait until the campaign ends to flag it.
Common questions.
How do you choose creators?
How is a campaign's success measured?
Do you work with nano and micro creators, or only larger ones?
Can influencer content be reused as paid ads?
Do you manage campaigns in Arabic-speaking markets?
What's a realistic timeline from brief to launch?
Ready to activate MENA's most trusted creators?
Tell us your campaign goal and budget range. We'll come back with a creator shortlist and a recommended tier split — before you commit to anything.
Or call +971 52 461 6496 — Mon–Thu 9:00–18:00, Fri 9:00–13:00